Roger Moore visited Mexico in
January |
Have
you ever wondered what happens to the small change you tuck in an
envelope and donate when leaving your holiday flight?
For the past 10 years, money collected by BA and passed on to the
United Nations Children's Fund (UNICEF) has raised £17m.
That's a lot of change and The Queen will be attending an event
on Friday to celebrate a decade of achievement.
And lending his support to the fund, is former James Bond star
Roger Moore - he's been working for UNICEF as a goodwill ambassador
and supporter of the 'Change for Good' campaign.
Roger Moore was live on Breakfast talking about his charity work
The money raised has directly benefited children in 50 developing
countries.
In January this year, Roger Moore travelled to Mexico City with
his wife Kristina to visit several projects for street children
which have been funded by donations to Change for Good.
How does change for Good work?
The Change for Good programme works through the collection of
loose foreign coins on board British Airways flights.
Customers are encouraged by cabin crew to place their spare
currency into special envelopes.
Once collected, these donations are transformed into positive
help, by funding UNICEF's work to improve the lives of children
across the world.
The success of the scheme has been helped along the way by the
enthusiasm of BA staff who play their part by encouraging passengers
to part with useless small change that's worth £3 on average.
There are more than 170,000 homeless children in Mexico's cities,
with more than 14,000 working in one form or another.
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